Here are the four factors you need to consider when selling your home:
1. Price: This one’s obvious, but I bring it up because I often find that many homeowners and agents feel that price is the only factor to consider when selling a home. This is a mistake. It’s important to look at the data to know what the market is supporting.
2. Marketing and exposure: Real estate is very local, but it’s also very global. Here in Orange County, buyers are coming from both out of state and out of country looking to make our area their final destination. If you’re not working with an agent who has the ability to get the word out both online and offline, you’re doing yourself a disservice.
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Real estate is very local, but it’s
also very global.
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also very global.
3. The agent incentive: In the current market, 35% of homes are sold to buyers who are already working with an agent. If you’re not offering that agent a reasonable commission, it’s likely they’ll either overlook your property or not fight very hard to sell it.
4. The emotional connection: Most buyers, if not all of them, will buy a home based on emotional and visual triggers. If your home doesn’t look great because you’ve neglected to do a proper staging, you’re not going to get top dollar.
If you have any questions about listing your property or about real estate in general, give me a call or send me an email. I would be happy to help you!
