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- You only have one chance to make a first impression
- Buyers buy based on emotion
- Staging hides imperfections in a property
- It highlights areas of your home
- Buyers will submit stronger offers
When a buyer walks into your property, what they see first is going to set the tone for the rest of their showing. If they see a beautifully staged home, they will be excited to look at the rest. If they see a home that's vacant or cluttered, they might not be so excited.
When a buyer walks into a vacant or cluttered property, it's hard for them to get excited about the home. When they walk in and the furniture looks great, the home has a nice color palette, and the accessories really highlight the features of the property, they're more likely to feel an emotional connection to the property.
Not every property is upgraded to the max. There will be homes with popcorn ceilings, older carpet, or older features. When you stage a property, the feeling that a buyer gets helps them overlook those areas of concern. When buyers love the energy of a house, they are more likely to take on minor issues, like replacing worn carpet.
Not every bedroom is big and not every home has an open floor plan. Using the right furniture, color palette, and accessories can really maximize the space when you stage a property.
If a buyer walks in and falls in love with the property because of the staging, they're going to submit a higher offer. If you stage your home, you can expect two or three times the return on investment. So, if you spend $5,000 on staging, you can expect to sell your home for $10,000 to $15,000 more than what you would have gotten without staging. We've also seen homes sell for 5% or 10% above market value because they were staged so well.
If you have any questions about staging your home or about real estate in general, give us a call or send us an email. We would be happy to help you!
